Fundraising Technology and CRMs

A Customer Relationship Management system (CRM) is crucial for an institution in managing and analyzing alumni and constituency interactions and data. With the goal of improving relationships, assisting in strengthening relationships and driving engagement. CRM systems are designed to compile information on alumni and institutional friends across different channels which could include the website, telephone, live chat, direct mail, social media and other forms of engagement. CRM systems provide the underlying system for a comprehensive contact system for your alumni base as well as detailed information on personal information, engagement and giving history, leadership interests, and concerns.

Successful fundraising is based on relationships and information that is managed through the institution's CRM. Many of the Network Platforms support fundraising as well.

Fundraising software and CRM options include:

AplosDonorDriveeTapestry BlackbaudRaiser's Edge
ArrevaDonorEngineEveryActionSalesforce
BeaconDonorfyGiveCampusSnowball
AffinaquestDonorPerfectKeelaStratusLive
BloomerangDonorPro (Salsa)KindfulThankQ
causeviewDonorSnapLuminateTrailBlazer
CharityProudEleoNationBuilderUC Innovation Ascend
Clearview CRMEngaging NetworksNeonCRMUprising`
Community Brands*QgivVirtuous

*Communitybrands includes Abila, Netforum, Enterprise, Millennium, and Fundraising 50

Here are a few entities that provide software for fundraising, primarily on-line:

99Pledges                DonorSearch

Donately                  DoubletheDonation/360MatchPro

DonorBox                Fundly

In addition, if you are looking for other CRM resources, consider:

GreenRope

Pipedrive

Veracross

Inclusion in any of these lists is not an endorsement by Impactrics or anyone connected with Impactrics. It is provided solely for reference.

To submit the name of an entity for either list or to place an ad on this page or on the website, email info@impactrics.com.